WhatsApp message templates are standardized messages that businesses use to send notifications or messages (such as appointment reminders, payment updates, shipping information or issues resolved) to people that have opted in to receive them.
With WhatsApp templates, you can proactively communicate with your users. In addition to saving you the time and effort of having to type a message every time one is needed, it relieves you of the stress of having to respond to an inquiry or request quickly.
In addition to editing your WhatsApp template from the admin portal, you can also edit it during the actual sending process. You can customize the template according to your requirements.
Broadcast Lists allow you to send a message or media to many contacts at the same time (as long as your number is saved in their phone address book). These broadcast messages will appear as if they came from you personally.
Adding bold, italicized, even strikethrough text, and emojis to your WhatsApp messages will make them more interesting.