A campaign report compiles all the information associated with a campaign and
makes it easy for you to understand progress and setbacks.
Running a successful sales campaign does not end with adding and assigning leads.
Keeping track of how leads are progressing down the sales funnel, how the sales
team is performing in terms of conversions, etc. is crucial. Campaign reports give you
the necessary insights into what needs to be done next.
Sales teams can use campaign reports to identify which leads to pursue and which
are a waste of time and resources. Knowing and understanding the patterns of
customer acquisition can also help them refine their strategies.
With no regular reporting schedule, the effectiveness of a marketing campaign
cannot be proved. Campaign reports can be used by businesses not only to
demonstrate campaign performance but also their own performance.
With NeoDove, you have access to comprehensive User Call Reports, Login
Reports, and Campaign Reports, which include everything from your total leads to
the leads converted to lost. Each report is also available to download in Excel.
