Who is an ISM?

ISM stands for Inside Sales Manager. Their job is to oversee the day-to-day operations of a company’s Inside Sales Team. Their responsibilities include training inside sales employees, preparing forecasts, and overseeing the completion of set tasks by Inside Sales representatives.

What are the key responsibilities of an ISM?

An effective Inside Sales Manager guides and trains their team, sets goals and sales quotas, creates sales plans, analyzes data and team’s performance, and develops their team.